Lynda Goddard:The problem I face in promoting NCRA is that here in California, ER is not "here and in full force," as Lillian writes. We are still fighting it, pretty successfully. Although I realize NCRA may be looking at reality nationwide, many CA reporters would prefer to spend their money to support our efforts rather than support that mindset.
Lynda, I think the situation is a little less black-and-white than NCRA/nationally v CA. NCRA, through the ER Task Force and "Marketing Court Reporter Value -Train the Trainer" seminars, is vigorously fighting the spread of ER. NCRA believes that the best method, bar none, for making the record, is the stenographic -- preferrably realtime-capable -- court reporter. Each state -- and, often each county within a state -- sets its own rules, however; and NCRA must also deal with the varying realities on the ground in a variety of locales.
In states where ER is "here and in full force," where reporters are faced with the choice of working with their ER counterparts or not working at all, reality dictates accommodation.
Lynda Goddard:Please, I'm not disputing the trend. It is just that we here in California are not willing to accept that we have to acquiesce and "manage" the inclusion of other methods. And the comment I get most often is that NCRA is promoting other recordation means, beyond just keeping apprised. Lynda Goddard
Well, I hope in the future you'll advise those who comment that "NCRA is promoting other recordation means" that they are misinformed. Members of the Member Value Proposition (MVP) team completed their yearlong work in November of 2007, the NCRA Board reviewed and considered their report in a three-day retreat in December, and NCRA staff have labored hard to distill that session into a plan of action for implementing those decisions. The result is a new Strategic Plan for NCRA, which may be found here: http://ncraonline.org/AboutNCRA/Governance/statplan/default.htm. I'd encourage you and all members to read and consider in its entirety this roadmap for the future of our professional association, but I'd like to highlight these two paragraphs:
NCRA needs to fiercely advance the interests of its core membership, continuing and expanding the critical member services that will empower the verbatim stenographic reporting profession to survive and thrive into the future. To accomplish this, the Association will need a focused, pragmatic, and disciplined business effort to expand the customer base for the products and services NCRA offers. New customers and new markets for association products and services will reduce our dependence on membership dues, as well as generate revenues that can be reinvested in meeting the needs of our core: the current NCRA membership.
Simply put: Advocate for and strengthen NCRA’s core membership. Innovate and build on NCRA’s established competencies.
I'd implore anyone -- member or nonmember -- who is uncertain about the direction NCRA is taking or the value and relevance of NCRA to their state, their career, or their future to read those words and take them to heart. I know every member of the NCRA Board does.
And, Lynda, thank you for your time spent on committees and associations, serving our profession, and for engaging in this dialogue on the Forum. I look forward to meeting you in Anaheim in July.
adm
Director, NCRA
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